[ Case studies ]

Shopify case studies.
Designed, built, then grown.

Long-form accounts of the Shopify design, development, SEO and paid marketing work behind two specialist audio & video retailers — what was broken, what was built, and what it produced over several years.

Two Shopify ecommerce case studies from specialist audio and video retailers. One is a full Shopify migration from a legacy platform; the other is a custom theme build and technical SEO rebuild on an existing Shopify store. Both cover custom Shopify theme design and development, SEO, and Google and Meta paid marketing, with results measured against real store revenue over several years.

[ Case 001 · Named client ]
Ontario · Premium audio & connected home
Shopify rebuild · Ontario, CA 3 years · active
+191%
+114% again the following year · 11.9x blended return
A bespoke Shopify build for a premium hi-fi and home cinema retailer carrying thirty specialist brands, then three years of senior-led paid media. Marketing cost fell from 17.6% to 8.5% of revenue while revenue compounded.
[ Case 002 · Named client ]
Vancouver · High-end audio & video since 1984
Rebuild & technical SEO · Vancouver, CA 6 years · active
+202%
6.8x revenue since 2021 · 19x blended return
Seven agencies had failed before the store was rebuilt properly. Foundations fixed first, then seven months of organic growth on no ad spend, with paid media switched on only once it could pay for itself.
Shopify PartnersGoogle PartnerMeta Business PartnerKlaviyo K:Partners
Get in touch

Start with a free audit.

Send your store URL and I’ll review the website, the marketing, or both, and tell you what to fix first. No fee, no obligation.

Book a free audit

Senior-led, one to one · UK · US · Canada · Australia